How to Optimize Blog (SEO)  #

Before you get to optimize your blog posts for organic search, you need to get them live on your site.

---

You can alternate between the “visual” and “text” editor here. If you’re familiar with HTML, I’d recommend “text,” as you can spot any potential errors in the code and have more control. If not, the “visual” editor works perfectly fine.

---

If you have links in your post (which you should), double check that they were added correctly. If not, you can add a link using the WYSIWYG editor. In general, try to at least have 3 relevant internal links in each of your posts. The important thing to remember is that if the reader will find it useful, it’s okay to add it.

---

 If you have images, place your cursor where you want the image. Click on “Add Media” and select “Upload Files.” After choosing your preferred settings, click “insert into post” to add your image  in  your article.

Note: It’s always a good idea to compress your images before uploading them so they don’t cause long load times. 

Here’s a great guide to compressing your images.

---

Scroll down a bit and you should see the “Categories” section on the right side of your screen. You don’t have to categorize your post (unless your site is organized by categories), but you can add one if you wish. If you do, WordPress will create category pages that pull in posts within that category. Here’s a great write-up on how WordPress utilizes category pages and what you should consider from an SEO perspective.

---

Under the “Categories” section, you’ll see the “Tags” section. Similar to categories, you don’t have to use tags. In fact, that you should always no index tagged pages that are auto-generated by WordPress, as oftentimes it can cause duplication issues. Nonetheless, you can add tags to your post here.

---

Scroll back up and find the section that’s called “Publish.” Here you can choose “Preview” to make sure everything looks right in your post before optimizing/uploading it. If something doesn’t look the way you want it to, just edit that section.

---

If you want a snippet of your post to appear on your blog homepage instead of the entire thing, simply place your cursor where you want the break to be and click on the “Insert Read More tag” button.

---

HOW TO OPTIMIZE YOUR WORDPRESS BLOG

The best way to have lasting SEO success is to think about search query intentions and user experience. If you create a user-friendly site with terrific content and helpful solutions, you’ll be rewarded by search engines.

#

1. FOCUS ON CONTENT QUALITY #